Every website has specific business goals and defined objectives.  Whether it is to generate leads, sell products or strictly provide information to your end client, you have invested a great deal of money into your website solutions. But is your website doing its job effectively? In order to Read the rest of this page »

A “bounce” occurs when a person leaves a website immediately without having viewed any page but the entry page. We clearly want bounce rates to be as low as possible; if they are above average, we need to find out why, and do something about it. Bounce rate statistics can uncover ways Read the rest of this page »